Rosie Wellings L4 Creative Enterprise

 Marketing for Generational Visuals   -Product: My product is video production. USP: Videos made with young people/ innovative ideas. Demand in local area, video production for small, local businesses.   -Place My video production is targeted at local businesses. This is sold online through my website. A physical premises/ studio/ store wouldn’t be financially viable in the start-up of the business so I feel the smartest way to sell the product would be online. Clients can use the website to send enquiries on their video productions, then they would be contacted with a quote on price and production plan. By selling directly from our website, this gives all revenue to the business. -Price Cost of production: £100 for equipment hire, £16 Premier Pro Price: £250-£400 Profit: £134-£284 per project, depending on extra costs such as travel costs/ extra crew/ extra equipment/ permits for filming. Some experienced video production businesses in the area ch...

 This was my first time taking part in stop motion animation using Lego. It was a long process due to the amount of photos needed to create a flowing moving image. I felt the hardest aspects of the production was keeping the continuity. During stop motion production, you must keep the set up the same and only move objects/ characters the smallest amount for the next photo to be taken. Another challenge was depicting characters who fall or have to be midair in some shots. For example, when characters are jumping. There are technical ways around this. One way is taking a shot without the character in it. Then using wire/ blue tac etc to suspend the character in the air. The wire/ blue tac is then edited out in post production.